When you browse the Internet looking for a list of blogs, you may have noticed you are drawn to a particular site because they stand out from the rest. Often webmasters and blog owners pay a lot of money to have their listing appear more obvious so that they attract a higher click-through rate.
Before you wonder whether you’ll need to spend the same, we have a solution for you.
It is called favicons!
Favicons are an excellent, free branding tool for webmasters and blog owners. They help you create brand awareness by displaying a little favorite icon (favicon) in the title your blog next to the URL.
Favicons also attract more traffic to your blog by standing out against others who don’t sport a favicon themselves. With the increased visibility you now have the opportunity to get more repeat readers. (more…)